Pessoas respondem a incentivos

Você pode até discodar…

But people do. And that’s a curious thing. Throughout history, whenever human beings have tried to imagine the best of all possible worlds, they’ve pictured some version of paradise: a place of abundance and ease. Not too long ago, people insisted the Internet was just such an environment, with its effortlessly reproducible wealth of data and light-speed transcendence of geography and time. In the emerging online universe, it was said, scarcity had no place. And what’s not to like about that?

Yet scarcity has turned out to be a feature, not a bug. Sure, people like the big, graphics-based chat arenas such as the Palace, where talk was the only real commodity, and that commodity was, as usual, cheap. But the worlds they actually want to be in – bad enough to pay an entrance fee – are the ones that make the digital goods hard to get to and even harder to copy. The addictive appeal of online role-playing games suggests that people will choose the constraining and challenging world over the one that sets them free.

…mas um ambiente onde tudo é possível, as pessoas vão acabar descobrindo formas de serem únicas. Não sei se “únicas” seria a palavra mais adequada, mas o ponto é que as pessoas fazem juízo de valor de tudo naturalmente, e com isso mesmo em um mundo fantástico em que você poderia fazer tudo, alguns bens ainda continuariam escassos: criatividade, estilo, carisma, inteligência, feitos… e a partir de então as pessoas começariam a buscar estes bens para elas, seja produzindo, seja comprando.

Outras economias são possíveis, mas dificilmente elas sairão deste “dogma”.

…..E eu estou bem ocupado! Até!